3 Tips For Setting Your Own Business Goals

3 Tips For Setting Your Own Business Goals

If you’re running a business, one of the best ways to ensure that your company stays on track is to set business goals. However, just like with personal goals, setting the wrong goals could lead you to accomplishing the wrong things.

To keep this from happening to you, here are three tips for setting your own business goals and accomplishing exactly what you want to with your business.

Make Sure All Your Goals Are SMART

The best way to ensure that the goals you’ve set for your business will lead you to accomplishing something great is by creating SMART goals.

According to Alyssa Gregory, a contributor to The Balance Small Business, SMART goals are goals that are specific, measurable, attainable, relevant, and time-based. So before you settle on a goal that you’re wanting to launch your business toward accomplishing, make sure you can say whether or not it hits all of those categories correctly. If it doesn’t, you may want to reassess what your goal is or think harder about what it is you’re trying to accomplish with your business and how you can set a goal that will actually get you there.

Set Various Types Of Goals

The type of goal that you set can have a big impact on your ability to effectively achieve that goal. So to know if you’re setting the right type of goal, you’ve got to really pinpoint what your main objective is with your goals and how you can set up smaller goals to slowly help you reach that larger goal.

For example, Simone Johnson, a contributor to, shares that you can set goals that are activity-based, process-based, or outcome-based. So if you’re trying to get things figured out when it comes to the supply chain for your business, setting a process-based goal is ideal. Or, if what you really want are more leads, you may want to make a goal that’s more activity- or outcome-based.

Balance Challenging With Unrealistic

The hardest part about setting and achieving goals is knowing how to balance being challenging with being realistic. The last thing you want to do is set a goal that’s either too easy to achieve or impossible to achieve.

To help you find this balance, Katharine Paljug, a contributor to Business News Daily, recommends that you think about your plan of action for accomplishing the goal before you actually set it. By thinking this way, you should be able to tell if the goal will be too easy for you to reach or if reaching that goal is something that you can’t control or can’t realistically do right now.

If you’re ready to set some new business goals, consider using the tips mentioned above to help you in accomplishing this task.

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