You may recall a comment made by Sony Chief Executive Kazuo Hirai back in late August when he told Reuters that “worldwide, the Vita is pretty much along where we would expect it to be, maybe trending behind in certain territories”.
While Hirai-san opted against disclosing which portions of the world the Vita had been lagging at that time, new data published in issue 130 of the UK ‘s gamesTM paints a clear picture.
In a one page feature titled “2012 In Numbers” which covers hardware sales for all systems during the first 11 months of the year, sales of the PS Vita in the UK, France and Germany are proven to be the culprit.
Total PS Vita sales by region from Jan-Nov ( at the time of the gamesTM write up):
United States: 900,001
Japan: 536.846
UK: 238, 429
France: 218, 787
Germany: 143, 995
With an ample supply of software to choose from and unique features, you may be wondering why there’s such a disparity in those portions of the world when compared to Japan and the United States.
With the economic uncertainty that cripples much of Europe, one could say that consumers have less disposable cash to spend on high ticket items such as the Vita. However, with a promised price cut on track for the near future, PS Vita sales may improve in 2013, not just in Europe but worldwide as well.
Source: gamesTM ( purchase a digital copy of the magazine here ).
